The "Nikita Verevki Full Version" project is a multi-media expansion. It includes a recently launched podcast that eschews the typical guest-promo cycle in favor of two-hour, unedited conversations about the creative process. It also encompasses a sub-label dedicated to discovering underground artists in the electronic and synth-wave space, proving that Verevki’s entertainment influence extends beyond content creation into talent curation.

"Веревки" (Verevki/Ropes) by the Ukrainian pop group (led by Dasha Astafieva) became famous for its highly provocative music video, which exists in several versions.

, as most YouTube uploads remain the "clean" or blurred versions. Who else remembers the first time they saw this? 👇

The group NikitA was formed in 2008 by prominent Ukrainian music producer , the CEO of Mamamusic. The original and most famous lineup featured Dasha Astafieva —who had already gained international fame as Playboy’s 55th Anniversary Playmate in January 2009—and Yulia Kavtaradze .