Released in February 2020, Shubh Mangal Zyada Saavdhan (SMZS) is directed by Hitesh Kewalya and serves as a spiritual successor to the 2017 film Shubh Mangal Saavdhan .

When Shubh Mangal Zyada Saavdhan released in February 2020, it marked a watershed moment for mainstream Indian cinema. Directed by Hitesh Kewalya and starring Ayushmann Khurrana and Jitendra Kumar, the film was one of Bollywood's first high-budget, commercially backed romantic comedies centered on a same-sex couple. By embedding a gay love story within the traditional framework of a chaotic Hindi family drama, the movie bypassed the tragic tropes historically assigned to queer characters in South Asian media, choosing instead to deliver a loud, proud, and deeply humorous fight for acceptance.

The success of SMZS showed that Indian audiences were ready for stories centered on same-sex love, moving beyond stereotypical representations.

However, from a moral and practical standpoint, many queer archivists argue that when the property is being used to gatekeep access to life-affirming representation. If a corporation refuses to make a film available in a specific country or at an affordable price, the Internet Archive fills the void.