In the visual arts sector, the channel dominated the Film & Animation Shorts category, reaching over 13.73 million households with its aesthetic short videos. Meanwhile, traditional cultural events were given a digital facelift. The Pacu Jalur (traditional boat race) became a massive meme subject in June 2025, as internet users took clips of the dramatic races and turned them into edits and comedic memes that spread across Instagram Reels and TikTok, blending heritage with modern humor.
Loading, please wait...